![]() However, social media keeps us on the platform longer and wanting more. Once we obtain what we want, we leave the site. When we go on the internet, we typically have a goal in mind, like finding an answer to a question or conducting research. As for the general public, it has never been easier to garner such personal levels of attention though means like social media. But what distinguishes the present day is that technological advances have made an overwhelming amount of information available, strategically aimed at capturing our attention. ![]() Our attention has always been limited, valuable, and scarce. As our economy becomes more dependent on attention, the medium of exchange flows from the holders of the old to the holders of the new. However, money and attention are distinct money follows attention, whereas the reverse is not necessarily true. As babies, we cry, laugh, make noises, and want the attention on us-otherwise we are not fed, clothed, or do not survive. Similarly, attention can be translated to such tangibles necessary for survival. Money is needed for food, water, and shelter. Like money, we all crave and need attention to a certain degree. Although the “information economy” is a common name for this new state, Goldhaber rejects this information is not scarce, attention is. As fewer people are involved with manufacturing and we move away from an industrial economy, emerging careers work with information. Later, in 1997, theoretical physicist Micheal Goldhaber warned that the international economy is shifting from a material-based economy to an attention-based economy, pointing to the many services online offered for free. He also noted that “a wealth of information creates a poverty of attention,” suggesting that multitasking is a myth. Simon, who posited that attention was the “bottleneck of human thought” that limits both what we can perceive in stimulating environments and what we can do. The term “attention economy” was coined by psychologist, economist, and Nobel Laureate Herbert A. Similar to money, we exchange attention you are reading this article right now and probably ignoring the other work you have to do (sorry for bringing that up). We face attention’s scarcity every day while “paying attention” to one thing we ignore others. Although theoretically unquantifiable, many derive attention’s value from how much time we focus on a particular thing. ” Attention comes in many forms: love, recognition, obedience, and help. ![]() The American Psychological Association defines attention as “ a state in which cognitive resources are focused on certain aspects of the environment rather than on others. However, in an era of endless amounts of information at the hands of our fingertips, what is the scarcity? Unlike the first three examples that can be empirically quantified and measured, our intangible yet extremely valuable attention is the limiting factor: we are in the age of the attention economy. Includes cautions for returning to activities that pose risk for second concussion.Economics is the study of how scarce resources are allocated whether that is housing, food, or money. Highlights importance of observation for proper diagnosis.Ĭoncussion management: Highlights critical symptoms of concussion that demand immediate medical attention. Symptoms of concussion: Typical signs and symptoms of concussion are presented in three categories of vestibular, cerebral and somatic. Metabolic changes: Provides scientific explanation for why symptoms may be delayed after a concussion. Introduces basic anatomy of the brain including functions of lobes and hemispheres.ĭefinition of a concussion: Describes concussion as an “altered state of consciousness that results from a trauma” and explains that there may be no loss of consciousness. How the brain works: Explains why the brain is vulnerable to trauma. It combines lessons in neuroanatomy with student interviews to explain complex issues in easy to understand language with practical suggestions for families and school staff. ![]() Brain injury DVD on concussion and post concussion syndrome for students, educators, coaches, school nurses and athletic trainers.ĭeveloped as an educational tool for teachers and trainers to educate students about concussion, this DVD is an effective teaching tool with clear language, graphics and vignettes.
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